by Karl James & Company | Jan 7, 2015 | Blog, crisis, Executive Communication, Karl James Services, Media Coaching, Public Relations
Reports of 12 dead, 11 injured at Charlie Hebdo in Paris stream across media. Worlds apart from one another, statements are issued from President Obama to Salman Rushdie to the Council on American-Islamic Relations and American Jewish Committee. The speed of issuing...
by Karl James & Company | Dec 22, 2014 | Blog, digital marketing, Executive Communication, Karl James Services, Marketing Communications, Public Relations, social media
There are myriad reasons to embrace the power of digital marketing. The most obvious are closely tied to its immediacy, directness and ability to be tracked. In fact, if used properly, digital marketing can be used to help track all of your marketing results,...
by Karl James & Company | Dec 5, 2014 | Blog, crisis, Media Coaching, Public Relations, social media, Uncategorized
The future of law enforcement is online and on-the-line as citizen video devices expose U.S. communities to significant liability. Cameras are everywhere and police officer conduct is on display, creating more than just a public relations problem (see CNN’s...
by Karl James & Company | Nov 20, 2014 | Blog, Branding, crisis, Karl James Services, Media Coaching, Public Relations
The handling of rape allegations being made toward Bill Cosby raises a number of public relations strategy questions and confirms some Karl James public relations perspectives. We address a couple of these below. How does high-profile celebrity Bill Cosby seemingly...
by Karl James & Company | Nov 4, 2014 | Blog, Karl James Services, Marketing Communications, Public Relations
Our clients demand value creation—as they should—for their investment in public relations. The following guidelines give insight into some of the coaching we give to our internal public relations teams when approaching media to help tell client stories. If you handle...
by Karl James & Company | Oct 28, 2014 | Blog, Branding, Karl James Services, Marketing Communications
To determine if your brand lives, or is on life support, keep an ear out for some of these comments: “We are focused on other things and can’t get to it consistently.” “We need a strong, consistent story to use everywhere.” “We talk to four people and nobody knows...