by Karl James & Company | Jan 22, 2021 | Branding, karl james blog
[This post is an excerpt from our new eBook: Branding: Much More Than A Logo. It’s Your Northstar! Download here. Prefer podcast? Click here.] Whether you like it or not, your brand is defined and refined with each brand interaction. Every person, product, place, and...
by Karl James & Company | Jun 27, 2018 | Branding, crisis, Public Relations, Reputation Management, social media, Tips, video
https://youtu.be/-eEUOejQKJw Milwaukee Journal Sentinel Business Editor Steve Jagler asks how can organizations and brands control what’s said about them in social media? What practices are out there to manage reputation in social media? Karl Robe, APR, Karl James...
by Karl James & Company | Mar 14, 2017 | Blog, Branding, Corporate Reputation, crisis, data security, Executive Communication, Karl James & Company News, Karl James Services, Media Coaching, Public Relations, Reputation Management
A panel of crisis experts discussed ‘Managing Reputation Risk’ at the Wisconsin Institute of Certified Public Accountants Spring Conference March 16 at the Country Spring Hotel & Conference Center. Update: In his weekly column, Milwaukee Journal Sentinel Business...
by Karl James & Company | Jan 24, 2017 | Blog, Branding, Corporate Reputation, crisis, Executive Communication, Karl James Services, Media Coaching, Public Relations, Reputation Management, social media, Tips
Fake news is coming. In fact, it’s already here. And has been for some time. The presidential election of Donald Trump just brought it front and center for all of us. The aftermath of reporting on the impact of fake news and what to do about it continues. From...
by Karl James & Company | Nov 10, 2016 | B2B, Blog, Branding, Internal Marketing, Karl James Services, Services, video
Brands are only as good as the talented people providing a promised customer experience. Nothing kills weak products faster than great advertising. And nothing withers brand trust faster than broken promises. This holds true for recruiting and retaining great talent....
by Karl James & Company | Oct 26, 2016 | Blog, Branding, digital marketing, Karl James Services, Public Relations, Tips
Karl James & Company Principal Owner Karl Robe, APR, offered insights on branding, public relations and more during a recent webinar (below). Cultivate by Standard Process hosted the webinar for chiropractors....