by Karl James & Company | Sep 5, 2014 | Blog, Branding, digital marketing, Events, Executive Communication, Karl James Services, Public Relations, Services
Event marketing can provide an effective venue to reach target audiences. Our recent work with Montessori School of Waukesha gives insights into how Karl James supported the school’s 50th anniversary celebration with branding, public relations and executive...
by Karl James & Company | Sep 2, 2014 | Blog, Branding, Events, Executive Communication, Public Relations
News conferences present public relations risk and opportunity for organizations and brands. Today’s news conference by Ryder Cup captain Paul McGinley demonstrates both. Technology glitches deflated the drama of announcing wild card, or captain’s, player...