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News Conferences: Public Relations Risk & Reward

by Karl James & Company | Sep 2, 2014 | Blog, Branding, Events, Executive Communication, Public Relations

News conferences present public relations risk and opportunity for organizations and brands. Today’s news conference by Ryder Cup captain Paul McGinley demonstrates both. Technology glitches deflated the drama of announcing wild card, or captain’s, player...

Values-Driven Marketing

by Karl James & Company | Dec 5, 2013 | Karl James Services, Marketing Communications, Services

Prairie Heart Institute, a global leader in heart care, engaged Karl James & Company to connect with healthcare consumers who share common values to life. Shared values is the way to creating long-term consumer relationships. Karl James & Company placed...

Public Affairs

by Karl James & Company | Dec 4, 2013 | Blog, Events, Executive Communication, Karl James Services, Public Relations, Results, Services

As the Chicagoland Chamber of Commerce agency of record, Karl James & Company developed and managed messaging, events and media. Highlights included hosting an economic policy speech by President Obama’s Chair of the Council of Economic Advisers, Austan Goolsbee,...

Content Marketing

by Karl James & Company | Nov 27, 2013 | Advertising, Blog, Marketing Communications, Results, Services

Oklahoma University Academic Medical Center is renowned for elevating medicine to another level. Karl James & Company helped tell a differentiating, humanized story  through the physicians and their leading medical breakthroughs. A series of advertorials covered...
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