by Karl James & Company | Nov 4, 2014 | Blog, Karl James Services, Marketing Communications, Public Relations
Our clients demand value creation—as they should—for their investment in public relations. The following guidelines give insight into some of the coaching we give to our internal public relations teams when approaching media to help tell client stories. If you handle...
by Karl James & Company | Oct 28, 2014 | Blog, Branding, Karl James Services, Marketing Communications
To determine if your brand lives, or is on life support, keep an ear out for some of these comments: “We are focused on other things and can’t get to it consistently.” “We need a strong, consistent story to use everywhere.” “We talk to four people and nobody knows...
by Karl James & Company | Dec 5, 2013 | Karl James Services, Marketing Communications, Services
Prairie Heart Institute, a global leader in heart care, engaged Karl James & Company to connect with healthcare consumers who share common values to life. Shared values is the way to creating long-term consumer relationships. Karl James & Company placed...
by Karl James & Company | Nov 27, 2013 | Advertising, Blog, Marketing Communications, Results, Services
Oklahoma University Academic Medical Center is renowned for elevating medicine to another level. Karl James & Company helped tell a differentiating, humanized story through the physicians and their leading medical breakthroughs. A series of advertorials covered...
