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CEOs Correctly Reject Non-Strategic Social Media

by Karl James & Company | Sep 23, 2014 | Blog, Branding, digital marketing, Executive Communication, Karl James Services, Public Relations, Services, social media

Much is being made of international terrorist organization ISIS’ superior use of social media and video. The same can be said for the Arab Spring in Egypt and the brand backlash against domestic violence among NFL players. What most pundits mischaracterize, however,...
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